California Assembly Member Jim Beall introduced the bill in an effort to reduce underage drinking by limiting access to alcohol products with particular youth appeal, such as on alcohol-spiked “energy drinks,” pre-packaged “jello shots,” and sweet, drinkable ‘alcopops.’
The bill requires all products with packaging that is deemed similar to non-alcoholic products, such as energy drinks, sodas and fruit drinks to display the following label: "Warning: Contains Alcohol."
On April 26, 2007 AB346 bill passed out of the California State Assembly Committee on Governmental Organization. (view PDF )
Fall 2007 Update
Jim Beall, (D-San Jose) has requested that AB-346 be moved to an inactive file, while he works to garners more support from the Schwarzenegger administration.
In a recent letter (view PDF ) Renee Zito, Director of the California State Department of Alcohol and Drug Problems (ADP), unexpectedly opposed the bill.
Action on the bill will resume in January. Assembly Member Beall stated... “We’re working with the Administration during the recess to secure a signature next year.”